H&M HQ were the cast of our corporate team-building day. Working with our choreographers and a time-frame of 3 hours, 8 groups of H&M employees created a tailor-made live performance. Each group of 20-30 employees were given a song and theme, and were coached over the course of the exercise to develop a show-stopping performance. Each individual employee was encouraged to learn lyrics, be a part of the routine and develop performance skills in preparation for a live performance at the evening awards dinner. We supplied the groups with costumes and props, and all performed against each other to compete in the aptly-titled ‘H&M Factor’.